Design Destination London is presented by Design Centre, Chelsea Harbour, Grosvenor Estate/Pimlico Road and The Wells Companies.

Nearly 250 American designers converge on London for the inaugural Design Destination London event, a groundbreaking gathering that brings together American designers and British and American makers. Taking place January 19-21, the event is presented and underwritten by Design Centre, Chelsea Harbour, Grosvenor Estate/Pimlico Road and The Wells Companies alongside showroom sponsors. Together, a curated and rich itinerary of excursions, showroom visits, dinners and more have been crafted for the American audience. Veranda, an esteemed design magazine, is the exclusive media partner, extending the event’s reach.

Last year’s Wells Abbott London event, spearheaded by Lauren Hudson, CEO of The Wells Companies, served as the foundation for this year’s event. Known for the distinctive British aesthetic of her Wells Abbott showrooms, Lauren worked with her British brand partners and Design Centre, Chelsea Harbour and Grosvenor Estate/Pimlico Road to curate experiences that allowed designers to engage directly with British makers.

This year, the event has more than doubled in attendance highlighting the increasing desire among leading American designers to engage and seek deeper connections with British and American makers and the artisanal products they specify for projects. For the British brand sponsors, the US interior design market represent a significant growth opportunity, and brands recognize the importance of sharing their heritage stories.